Yasmin Dyson
Managing Director & Founder
Yasmin Dyson
Managing Director & Founder
Features Beauty was founded by Yasmin Dyson in 2014 with the vision of creating a beauty and wellness space focused on both elevated experiences and expert-led results.
With over a decade of industry experience, Yasmin specialises in:
- Permanent Make-Up
- Advanced Brows
- Brow Lamination
- Beauty Education
- Brand & Business Development
Known for her soft, natural and highly personalised approach, Yasmin focuses on treatments that enhance natural features whilst still maintaining long-term skin, brow and lash health.
Within permanent make-up, Yasmin is particularly recognised for her natural healed results and bespoke approach to brow design – working with each client’s individual features, natural brow growth pattern and lifestyle rather than creating a “one style fits all” result.
Alongside treatments, Yasmin is also heavily involved within the education side of the industry through FB Academy.
She is proud to be:
- A Brand Ambassador and Master Educator for London Brow Company
- The only training provider in the South East for London Brow Company
- A Twenty Approved Educator
Through FB Academy, Yasmin delivers highly personalised training courses on a 1:1 and 2:1 basis, helping students build confidence and long-term careers within the beauty industry.
Since founding Features Beauty, Yasmin has continued to grow the business into a multi-treatment beauty and wellness space in Eastbourne, offering everything from advanced skin and permanent make-up through to wellness events, holistic therapies and professional beauty education.
Her overall vision for Features Beauty has always remained the same – to create a calm, welcoming and elevated environment where clients and students alike feel supported, confident and genuinely cared for.
